The Atelier 1971 is set in the historic centre of Florence. It is where each collection begins, and where the creative identity of the brand is expressed with clarity and intention.
Here, chocolate is not simply presented – but placed within a wider Italian context. Aperitivo, espresso, and the rhythm of the day become part of how each flavour is understood and enjoyed.
Guided tastings unfold as a quiet journey – from light introductions to deeper, more structured expressions – reflecting the way chocolate is shaped, experienced, and shared.
The Atelier remains an intentional space, designed for those who seek a more meaningful connection to Italian culture through chocolate. For guests, it offers a rare encounter: not just tasting, but understanding. For partners, it reveals the depth, direction, and philosophy behind the brand.
An Italian experience, expressed through chocolate.
The Atelier Tasting Experience is an intimate expression of The Italian Chocolate, shaped within the setting of The Atelier 1971. Guided through a progression of tastes, it unfolds through a sequence of moments – from aperitivo to chocolate, and into the familiar close of an espresso – reflecting the way flavour is experienced in Italy.
Each stage is designed to reveal not only taste, but context. Chocolate is placed alongside elements of Italian culture, allowing each piece to be understood more fully, and enjoyed with greater clarity.
Rather than a formal tasting, it is a considered experience of progression – moving from lighter introductions to deeper, more structured expressions. A moment to engage with chocolate more thoughtfully, within the rhythm of the day.
Every tasting is by appointment and designed to be enjoyed slowly.
The Atelier is open to guests seeking a personal encounter with The Italian Chocolate. Visits are by appointment, and each experience is tailored to the occasion – whether for personal discovery, gifting inspiration, or partnership conversations. For group bookings or partnership enquiries, please contact us directly.
Limited places available by appointment. Reserve early to secure your preferred date.
Discover upcoming experiences, seasonal tastings, and moments from Florence.
THE ATELIER